ISBN: 9780071364157
A brand’s meaning—how it resonates in the public heart and mind—is a company’s most valuable competitive advantage. Yet, few companies really know how brand meanin… Altro …
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2001, ISBN: 9780071364157
[ED: Gebunden], [PU: McGraw-Hill Professional], Using studies drawn from the experiences of Nike, Marlboro, Ivory and other powerhouse brands, the authors show that the most successful br… Altro …
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2001, ISBN: 0071364153
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ISBN: 9780071364157
Find The Hero and the Outlaw by Margaret Mark in Hardcover and other formats in Business & Economics > Advertising & Promotion. Business & Economics 9780071364157, McGraw-Hill Companies
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The Hero and the Outlaw: Building Extraordinary Brands through the Power of Archetypes Margaret Mark Author - nuovo libro
ISBN: 9780071364157
A brand’s meaning—how it resonates in the public heart and mind—is a company’s most valuable competitive advantage. Yet, few companies really know how brand meanin… Altro …
2001, ISBN: 9780071364157
[ED: Gebunden], [PU: McGraw-Hill Professional], Using studies drawn from the experiences of Nike, Marlboro, Ivory and other powerhouse brands, the authors show that the most successful br… Altro …
The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes - copertina rigida, flessible
2001
ISBN: 0071364153
Binding : Gebundene Ausgabe, Label : Mcgraw-Hill Professional, Publisher : Mcgraw-Hill Professional, NumberOfItems : 1, medium : Gebundene Ausgabe, numberOfPages : 384, publicationDate : … Altro …
ISBN: 9780071364157
Find The Hero and the Outlaw by Margaret Mark in Hardcover and other formats in Business & Economics > Advertising & Promotion. Business & Economics 9780071364157, McGraw-Hill Companies
ISBN: 9780071364157
hardback, [PU: McGraw Hill]
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Informazioni dettagliate del libro - The Hero and the Outlaw: Building Extraordinary Brands through the Power of Archetypes Margaret Mark Author
EAN (ISBN-13): 9780071364157
ISBN (ISBN-10): 0071364153
Copertina rigida
Copertina flessibile
Anno di pubblicazione: 2001
Editore: McGraw Hill LLC Core >2 >T
384 Pagine
Peso: 0,744 kg
Lingua: eng/Englisch
Libro nella banca dati dal 2007-04-27T00:13:42+02:00 (Zurich)
Pagina di dettaglio ultima modifica in 2024-04-06T11:11:53+02:00 (Zurich)
ISBN/EAN: 0071364153
ISBN - Stili di scrittura alternativi:
0-07-136415-3, 978-0-07-136415-7
Stili di scrittura alternativi e concetti di ricerca simili:
Autore del libro : pearson carol, margaret way, mark hill, caro, mark power
Titolo del libro: archetype, power brand, buildings and power, the hero more, the hero within, from zero hero, the power now, building better brands, hero and the outlaw building extraordinary brands through the power archetypes
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