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Competitive Identity: The New Brand Management for Nations, Cities and Regions - copertina rigida, flessible
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Palgrave Macmillan, Gebundene Ausgabe, Auflage: 2007, 134 Seiten, Publiziert: 2007-01-23T00:00:01Z, Produktgruppe: Buch, Hersteller-Nr.: YES2234197, 0.82 kg, Recht, Kategorien, Bücher, Pr… Altro …
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Competitive Identity: The New Brand Management for Nations, Cities and Regions - copertina rigida, flessible
2006, ISBN: 0230500285
[EAN: 9780230500280], [PU: Palgrave Macmillan], Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the ave… Altro …
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Anholt, Simon:
Competitive Identity: The New Brand Management for Nations, Cities and Regions - copertina rigida, flessible2007, ISBN: 9780230500280
Palgrave Macmillan, Gebundene Ausgabe, Auflage: 2007, 134 Seiten, Publiziert: 2007-01-23T00:00:01Z, Produktgruppe: Buch, Hersteller-Nr.: YES2234197, 0.82 kg, Recht, Kategorien, Bücher, Pr… Altro …
Competitive Identity: The New Brand Management for Nations, Cities and Regions - copertina rigida, flessible
2007
ISBN: 9780230500280
Palgrave Macmillan, Gebundene Ausgabe, Auflage: 2007, 134 Seiten, Publiziert: 2007-01-23T00:00:01Z, Produktgruppe: Buch, Hersteller-Nr.: YES2234197, 0.82 kg, Recht, Kategorien, Bücher, Pr… Altro …
ISBN: 9780230500280
Ever since Simon Anholt coined the phrase 'Nation Branding, there has been more and more interest in the idea that countries, cities and regions can build their brand images. This authori… Altro …
Competitive Identity: The New Brand Management for Nations, Cities and Regions - copertina rigida, flessible
2006, ISBN: 0230500285
[EAN: 9780230500280], [PU: Palgrave Macmillan], Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the ave… Altro …
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Informazioni dettagliate del libro - Competitive Identity: The New Brand Management for Nations, Cities and Regions
EAN (ISBN-13): 9780230500280
ISBN (ISBN-10): 0230500285
Copertina rigida
Anno di pubblicazione: 2007
Editore: Palgrave Macmillan
134 Pagine
Peso: 0,386 kg
Lingua: eng/Englisch
Libro nella banca dati dal 2007-05-24T10:01:31+02:00 (Zurich)
Pagina di dettaglio ultima modifica in 2024-03-08T02:08:03+01:00 (Zurich)
ISBN/EAN: 0230500285
ISBN - Stili di scrittura alternativi:
0-230-50028-5, 978-0-230-50028-0
Stili di scrittura alternativi e concetti di ricerca simili:
Autore del libro : anholt simon
Titolo del libro: new identity, region nation, age cities, competitive management, places, five nations
Dati dell'editore
Autore: Simon Anholt
Titolo: Competitive Identity - The New Brand Management for Nations, Cities and Regions
Editore: Palgrave Macmillan; Palgrave Macmillan UK
147 Pagine
Anno di pubblicazione: 2006-11-13
London; GB
Peso: 0,373 kg
Lingua: Inglese
80,24 € (DE)
82,49 € (AT)
88,50 CHF (CH)
POD
XIII, 147 p.
BB; Marketing; Hardcover, Softcover / Wirtschaft/Werbung, Marketing; Marketing und Vertrieb; Verstehen; brand; branding; Image; management; International Relations; International Business; Corporate Communication/Public Relations; Marketing; International Relations; International Business; Corporate Communication; Internationale Beziehungen; Internationale Wirtschaft, Internationales Management; Businesskommunikation und -präsentation; BC; EA; EA
What is Competitive Identity? The Theory of Competitive Identity Understanding National Image Planning for Competitive Identity Implementing Competitive Identity Competitive Identity and DevelopmentAltri libri che potrebbero essere simili a questo:
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9780230627215 Competitive Identity: The New Brand Management for Nations, Cities and Regions (Simon Anholt)
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