ISBN: 9780230615601
This book explores the history and practice of testimonial advertising in the United States from the mid-nineteenth century to the present day, addressing a surprising lack of scholarship… Altro …
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ISBN: 9780230615601
This book""explores the history and practice of testimonial advertising in the United States from the mid-nineteenth century to the present day, addressing a surprising lack of scholarshi… Altro …
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2009, ISBN: 9780230615601
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2009, ISBN: 0230615600
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2009, ISBN: 0230615600
2009 Gebundene Ausgabe Wirtschaftsgeschichte, Marketing und Vertrieb, Geschichte, Amerikanische Geschichte, marketing; USA, mit Schutzumschlag 11, [PU:Palgrave Macmillan US]
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Testimonial Advertising in the American Marketplace by M. Moskowitz Hardcover | Indigo Chapters - nuovo libro
ISBN: 9780230615601
This book explores the history and practice of testimonial advertising in the United States from the mid-nineteenth century to the present day, addressing a surprising lack of scholarship… Altro …
Schweitzer, Marlis:
Testimonial Advertising in the American Marketplace : Emulation, Identity, Community - libri usatiISBN: 9780230615601
This book""explores the history and practice of testimonial advertising in the United States from the mid-nineteenth century to the present day, addressing a surprising lack of scholarshi… Altro …
2009
ISBN: 9780230615601
*Testimonial Advertising in the American Marketplace* - Emulation Identity Community. Auflage 2009 / gebundene Ausgabe für 53.49 € / Aus dem Bereich: Bücher, English,, International, Gebu… Altro …
2009, ISBN: 0230615600
Testimonial Advertising in the American Marketplace ab 85.49 € als gebundene Ausgabe: Emulation Identity Community. Auflage 2009. Aus dem Bereich: Bücher, English, International, Gebunden… Altro …
Testimonial Advertising in the American Marketplace Emulation, Identity, Community - copertina rigida, flessible
2009, ISBN: 0230615600
2009 Gebundene Ausgabe Wirtschaftsgeschichte, Marketing und Vertrieb, Geschichte, Amerikanische Geschichte, marketing; USA, mit Schutzumschlag 11, [PU:Palgrave Macmillan US]
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Informazioni dettagliate del libro - Testimonial Advertising in the American Marketplace
EAN (ISBN-13): 9780230615601
ISBN (ISBN-10): 0230615600
Copertina rigida
Copertina flessibile
Anno di pubblicazione: 2009
Editore: Palgrave Macmillan US
240 Pagine
Peso: 0,386 kg
Lingua: eng/Englisch
Libro nella banca dati dal 2009-12-13T09:38:38+01:00 (Zurich)
Pagina di dettaglio ultima modifica in 2024-03-14T23:56:47+01:00 (Zurich)
ISBN/EAN: 9780230615601
ISBN - Stili di scrittura alternativi:
0-230-61560-0, 978-0-230-61560-1
Stili di scrittura alternativi e concetti di ricerca simili:
Autore del libro : moskowitz, schweitzer, marina
Titolo del libro: testimonia, émulation, emulation, advertising america, identity community
Dati dell'editore
Autore: M. Moskowitz
Titolo: Testimonial Advertising in the American Marketplace - Emulation, Identity, Community
Editore: Palgrave Macmillan; Palgrave Macmillan US
240 Pagine
Anno di pubblicazione: 2009-12-18
New York; US
Peso: 0,455 kg
Lingua: Inglese
54,99 € (DE)
BB; History of the Americas; Hardcover, Softcover / Geschichte/Regionalgeschichte, Ländergeschichte; Amerikanische Geschichte; Verstehen; Advertising; marketing; USA; Economic History; Marketing; Cultural History; Modern History; US History; History of the Americas; Economic History; Marketing; Cultural History; Modern History; US History; Wirtschaftsgeschichte; Marketing und Vertrieb; Sozial- und Kulturgeschichte; Geschichte; BC; EA; EA
Introduction; M.Moskowitz & M.Schweitzer Testimonials in Silk: Juba and the Legitimization of American Blackface Minstrelsy in Britain; S.B.Johnson 'The Testifying Subject': Reliability in Nineteenth-Century Marketing, Science, and Law; M.Pettit 'After a season of war': Sharing Horticultural Success in the Reconstruction-Ear Landscape; M.Moskowitz 'The Ten Year Club': Artificial Limbs and Testimonials in the Early Twentieth Century; E.Slavishak 'The Mad Search for Beauty': Actresses, Cosmetics, and the Middle-Class Market; M.Schweitzer 'I am Kay and I Prefer Modern': Bridal Testimonials and the Rise of Consumer Rites, 1920s-1950s; V.Howard 'Dear Friend': Charles Atlas, American Masculinity, and the Bodybuilding Testimonial, 1894-1944; D.Padurano 'For Us, By Us': Hip Hop Fashion, Commodity Blackness and the Culture of Emulation; M.RizzoAltri libri che potrebbero essere simili a questo:
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