ISBN: 9783834918703
Connected Services constitute a very recent development in many industries and bridge service and product offerings. In the consumer business, one of the most prominent examples is “TeleS… Altro …
Springer.com Nr. 978-3-8349-1870-3. Costi di spedizione:Worldwide free shipping, , DE. (EUR 0.00) Details... |
Technology Acceptance of Connected Services in the Automotive Industry - edizione con copertina flessibile
2009, ISBN: 3834918709
[EAN: 9783834918703], Neubuch, [PU: Gabler Verlag], AUTOINDUSTRIE - AUTOMOBILINDUSTRIE INDUSTRIE MARKTFORSCHUNG BUSINESS MANAGEMENT INGENIEURWISSENSCHAFT INGENIEURWISSENSCHAFTLER MAKROÖKO… Altro …
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Technology Acceptance of Connected Services in the Automotive Industry Applied Marketing Science / Angewandte Marketingforschung - libri usati
2009, ISBN: 9783834918703
[PU: Gabler Verlag, Wiesbaden], 150 Seiten Broschiert; Das hier angebotene Buch stammt aus einer teilaufgelösten wissenschaftlichen Bibliothek und trägt die entsprechenden Kennzeichnungen… Altro …
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Technology Acceptance of Connected Services in the Automotive Industry Applied Marketing Science / Angewandte Marketingforschung - edizione con copertina flessibile
2009, ISBN: 3834918709
[EAN: 9783834918703], Gebraucht, sehr guter Zustand, [PU: Gabler Verlag, Wiesbaden], 150 Seiten Das hier angebotene Buch stammt aus einer teilaufgelösten wissenschaftlichen Bibliothek und… Altro …
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Technology Acceptance Of Connected Services In The Automotive Industry: Thesis, Tu M, 2009 - edizione con copertina flessibile
2009, ISBN: 9783834918703
Gabler, 2009. Paperback. New. 2009 edition. 169 pages. 8.20x5.80x0.39 inches., Gabler, 2009, 6
Biblio.co.uk |
ISBN: 9783834918703
Connected Services constitute a very recent development in many industries and bridge service and product offerings. In the consumer business, one of the most prominent examples is “TeleS… Altro …
Clemens Hiraoka:
Technology Acceptance of Connected Services in the Automotive Industry - edizione con copertina flessibile2009, ISBN: 3834918709
[EAN: 9783834918703], Neubuch, [PU: Gabler Verlag], AUTOINDUSTRIE - AUTOMOBILINDUSTRIE INDUSTRIE MARKTFORSCHUNG BUSINESS MANAGEMENT INGENIEURWISSENSCHAFT INGENIEURWISSENSCHAFTLER MAKROÖKO… Altro …
Technology Acceptance of Connected Services in the Automotive Industry Applied Marketing Science / Angewandte Marketingforschung - libri usati
2009
ISBN: 9783834918703
[PU: Gabler Verlag, Wiesbaden], 150 Seiten Broschiert; Das hier angebotene Buch stammt aus einer teilaufgelösten wissenschaftlichen Bibliothek und trägt die entsprechenden Kennzeichnungen… Altro …
Technology Acceptance of Connected Services in the Automotive Industry Applied Marketing Science / Angewandte Marketingforschung - edizione con copertina flessibile
2009, ISBN: 3834918709
[EAN: 9783834918703], Gebraucht, sehr guter Zustand, [PU: Gabler Verlag, Wiesbaden], 150 Seiten Das hier angebotene Buch stammt aus einer teilaufgelösten wissenschaftlichen Bibliothek und… Altro …
Technology Acceptance Of Connected Services In The Automotive Industry: Thesis, Tu M, 2009 - edizione con copertina flessibile
2009, ISBN: 9783834918703
Gabler, 2009. Paperback. New. 2009 edition. 169 pages. 8.20x5.80x0.39 inches., Gabler, 2009, 6
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Informazioni dettagliate del libro - Technology Acceptance of Connected Services in the Automotive Industry
EAN (ISBN-13): 9783834918703
ISBN (ISBN-10): 3834918709
Copertina rigida
Copertina flessibile
Anno di pubblicazione: 2009
Editore: Gabler, Betriebswirt.-Vlg
150 Pagine
Peso: 0,234 kg
Lingua: eng/Englisch
Libro nella banca dati dal 2007-06-12T07:41:55+02:00 (Zurich)
Pagina di dettaglio ultima modifica in 2024-03-10T00:32:07+01:00 (Zurich)
ISBN/EAN: 9783834918703
ISBN - Stili di scrittura alternativi:
3-8349-1870-9, 978-3-8349-1870-3
Stili di scrittura alternativi e concetti di ricerca simili:
Autore del libro : hiraoka, clemens
Titolo del libro: automotive industries, connected, automotive for you, services marketing, acceptance
Dati dell'editore
Autore: Clemens Hiraoka
Titolo: Applied Marketing Science / Angewandte Marketingforschung; Technology Acceptance of Connected Services in the Automotive Industry
Editore: Gabler Verlag; Betriebswirtschaftlicher Verlag Gabler
151 Pagine
Anno di pubblicazione: 2009-07-28
Wiesbaden; DE
Lingua: Inglese
53,49 € (DE)
54,99 € (AT)
59,00 CHF (CH)
Available
XIX, 151 p.
BC; Hardcover, Softcover / Wirtschaft/Werbung, Marketing; Marketing und Vertrieb; Verstehen; Management; Automobilbranche; Automotive Industry; Dienstleistung; Innovation; Technologieakzeptanz; Telematik; Marketing; Business and Management; Betriebswirtschaft und Management; EA
Telematics in the automotive industry are the most popular example of Connected Services. But despite their implementation in several million of vehicles worldwide, there has only been little consideration in research. Clemens Hiraoka analyzes the entire customer lifecycle from awareness, acceptance, and usage to the renewal of the service contract and uncovers the drivers in each of these stages. His evaluation gives a series of new implications for management and research.Altri libri che potrebbero essere simili a questo:
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9783834983091 Technology Acceptance of Connected Services in the Automotive Industry (Clemens Hiraoka)
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