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Multinational Companies in Low-Income Markets : An Analysis of Social Embeddedness in Southeast Asia - Dina Badry
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Multinational Companies in Low-Income Markets : An Analysis of Social Embeddedness in Southeast Asia - edizione con copertina flessibile

2009, ISBN: 383491875X

[EAN: 9783834918758], Neubuch, [SC: 0.0], [PU: Gabler Verlag], SÜDAFRIKA / GESCHICHTE, POLITIK, GESELLSCHAFT, RECHT; BASEOFTHEPYRAMID; EMNC; EASTASIA; ECONOMICDEVELOPMENT; MANAGEMENT; SOC… Altro …

NEW BOOK. Costi di spedizione:Versandkostenfrei. (EUR 0.00) AHA-BUCH GmbH, Einbeck, Germany [51283250] [Rating: 5 (von 5)]
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Multinational Companies in Low-Income Markets / An Analysis of Social Embeddedness in Southeast Asia / Dina Badry / Taschenbuch / Paperback / Englisch / 2009 / Gabler Verlag / EAN 9783834918758 - Badry, Dina
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Badry, Dina:

Multinational Companies in Low-Income Markets / An Analysis of Social Embeddedness in Southeast Asia / Dina Badry / Taschenbuch / Paperback / Englisch / 2009 / Gabler Verlag / EAN 9783834918758 - edizione con copertina flessibile

2009, ISBN: 9783834918758

[ED: Taschenbuch], [PU: Gabler Verlag], "Alleviating poverty through the pursuit of profit" has become a catch phrase for many entrepreneurs and business people who started to focus their… Altro …

Costi di spedizione:Versandkostenfrei, Versand nach Deutschland. (EUR 0.00) Buchbär
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Multinational Companies in Low-Income Markets | An Analysis of Social Embeddedness in Southeast Asia | Dina Badry | Taschenbuch | Paperback | Englisch | 2009 | Gabler Verlag | EAN 9783834918758 - Badry, Dina
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Badry, Dina:
Multinational Companies in Low-Income Markets | An Analysis of Social Embeddedness in Southeast Asia | Dina Badry | Taschenbuch | Paperback | Englisch | 2009 | Gabler Verlag | EAN 9783834918758 - edizione con copertina flessibile

2009

ISBN: 9783834918758

[ED: Taschenbuch], [PU: Gabler Verlag], "Alleviating poverty through the pursuit of profit" has become a catch phrase for many entrepreneurs and business people who started to focus their… Altro …

Costi di spedizione:Versandkostenfrei, Versand nach Deutschland. (EUR 0.00) preigu
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Multinational Companies in Low-Income Markets - Dina Badry
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Dina Badry:
Multinational Companies in Low-Income Markets - edizione con copertina flessibile

2015, ISBN: 9783834918758

[ED: Taschenbuch], [PU: Gabler Verlag], Neuware - 'Alleviating poverty through the pursuit of profit' has become a catch phrase for many entrepreneurs and business people who started to f… Altro …

Costi di spedizione:Versand nach Deutschland. (EUR 2.40) AHA-BUCH GmbH
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Multinational Companies in Low-Income Markets
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Multinational Companies in Low-Income Markets - nuovo libro

ISBN: 9783834918758

“Alleviating poverty through the pursuit of profit” has become a catch phrase for many entrepreneurs and business people who started to focus their businesses on the lower incomes segment… Altro …

Nr. 978-3-8349-1875-8. Costi di spedizione:Worldwide free shipping, , zzgl. Versandkosten., Costi di spedizione aggiuntivi

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Dettagli del libro
Multinational Companies in Low-Income Markets

Social embeddedness has been identified as a critical success factor for operations of MNCs in low-income markets. Based on survey data gathered from two subsidiaries of a European MNC, Dina Badry examines relational and structural network aspects with regard to their influence on the success of companies' Base of the Pyramid (BOP) strategies. In order to reveal detailed results and tangible implications for corporate leaders, the author distinguishes not only stakeholder and cross-sector partnerships but also different strategic intentions. The establishment of trust, especially in cross-sector partnerships, turns out to be essential in order to succeed in the approach to serve low-income consumer markets.

Informazioni dettagliate del libro - Multinational Companies in Low-Income Markets


EAN (ISBN-13): 9783834918758
ISBN (ISBN-10): 383491875X
Copertina rigida
Copertina flessibile
Anno di pubblicazione: 2009
Editore: Betriebswirtschaftlicher Verlag Gabler
146 Pagine
Peso: 0,256 kg
Lingua: eng/Englisch

Libro nella banca dati dal 2009-08-13T08:05:29+02:00 (Zurich)
Pagina di dettaglio ultima modifica in 2023-09-30T13:17:44+02:00 (Zurich)
ISBN/EAN: 9783834918758

ISBN - Stili di scrittura alternativi:
3-8349-1875-X, 978-3-8349-1875-8
Stili di scrittura alternativi e concetti di ricerca simili:
Autore del libro : low
Titolo del libro: gallen, asia com, southeast asia, social analysis, low, buch dina


Dati dell'editore

Autore: Dina Badry
Titolo: Multinational Companies in Low-Income Markets - An Analysis of Social Embeddedness in Southeast Asia
Editore: Gabler Verlag; Betriebswirtschaftlicher Verlag Gabler
146 Pagine
Anno di pubblicazione: 2009-09-15
Wiesbaden; DE
Peso: 0,255 kg
Lingua: Inglese
53,49 € (DE)
54,99 € (AT)
59,00 CHF (CH)
POD
XVI, 146 p. 12 illus.

BC; Business Strategy/Leadership; Hardcover, Softcover / Wirtschaft/Management; Strategisches Management; Verstehen; Wirtschaft; Asia; Base of the Pyramid; EMNC; East Asia; Economic Development; Management; Social Networks; Management; Business Strategy and Leadership; Management; Management und Managementtechniken; EA

Social embeddedness has been identified as a critical success factor for operations of MNCs in low-income markets. Based on survey data gathered from two subsidiaries of a European MNC, Dina Badry examines relational and structural network aspects with regard to their influence on the success of companies’ Base of the Pyramid (BOP) strategies. In order to reveal detailed results and tangible implications for corporate leaders, the author distinguishes not only stakeholder and cross-sector partnerships but also different strategic intentions. The establishment of trust, especially in cross-sector partnerships, turns out to be essential in order to succeed in the approach to serve low-income consumer markets.

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9783834983305 Multinational Companies in Low-Income Markets (Dina Badry)


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