ISBN: 1563672197

[SR: 2139524], Spiralbindung, [EAN: 9781563672194], Fairchild Books, Fairchild Books, Book, [PU: Fairchild Books], Fairchild Books, 467372, Handel, 467352, Branchen & Berufe, 403434, Busi… Altro …

[SR: 2139524], Spiralbindung, [EAN: 9781563672194], Fairchild Books, Fairchild Books, Book, [PU: Fairchild Books], Fairchild Books, 467372, Handel, 467352, Branchen & Berufe, 403434, Business & Karriere, 541686, Kategorien, 186606, Bücher, 467358, Industrie, 467352, Branchen & Berufe, 403434, Business & Karriere, 541686, Kategorien, 186606, Bücher, 467752, Marketing & Verkauf, 189035, Branding, 467780, Checklisten, Handbücher & Lexika, 467774, Corporate Identity, 467756, Direktmarketing, 467782, Key Account, 655686, Kundenmanagement, 655688, Marketing allgemein, 655694, Marktforschung, 655666, Online-Marketing, 188810, PR, 655684, Preismanagement, 467778, Produktmarketing, 655690, Telefonmarketing, 189038, Verkauf, 189039, Vertrieb, 189040, Werbung, 403434, Business & Karriere, 541686, Kategorien, 186606, Bücher, 189169, Ingenieurwissenschaft & Technik, 189170, Bautechnik & Architektur, 13950271, Bionik, 3308191, Eisenbahn, 189192, Elektrotechnik, 189193, Energietechnik, 3470851, Feuerwehr, 189194, Gen-, Medizin- & Biotechnik, 189197, Hobby & Technikgeschichte, 189204, Informationstechnik, 189205, Kommunikation & Nachrichtentechnik, 189211, Kraftfahrzeugtechnik, 189250, Maschinenbau Allgemein, 189251, Materialien & Gase, 189258, Mechanik, 189259, Meßtechnik, 189260, Normierung, 189264, Philosophie & Technikkritik, 189265, Prüftechnik, 189266, Regelungstechnik, 189267, Robotik, 189268, Schalten, 189269, Schweißen, 747372, Sprengen, 189271, Technisches Zeichnen, 189273, Verfahrenstechnik, 189274, Verschiedenes, 121, Naturwissenschaften & Technik, 541686, Kategorien, 186606, Bücher, 58272011, Einzelhandel, 58235011, Industriezweige & Berufe, 58173011, Business, Karriere & Geld, 54071011, Genres, 52044011, Fremdsprachige Bücher, 58319011, Marketing, 1322114031, Direkt, 58325011, Forschung, 1322115031, Industriell, 58323011, Multilevel, 1322116031, Produktmanagement, 1322117031, Telemarketing, 58278011, Web Marketing, 58288011, Weltweit, 58316011, Marketing & Verkauf, 58173011, Business, Karriere & Geld, 54071011, Genres, 52044011, Fremdsprachige Bücher, 60550011, Produktionsprozesse, 60543011, Industrie, Herstellung & Abläufe, 60448011, Ingenieurwesen & Technik, 60447011, Architektur, Technik & Ingenieurswesen, 54071011, Genres, 52044011, Fremdsprachige Bücher<

ISBN: 9781563672194

Combining the best visual merchandising practices with the best hands-on teaching methods, this new edition of Silent Selling explains how retailers attract consumers to their store throu… Altro …

Combining the best visual merchandising practices with the best hands-on teaching methods, this new edition of Silent Selling explains how retailers attract consumers to their store through the creative use of design principles. The focus is on the presentation of fashion goods, including apparel, accessories, and home fashions, but visual merchandising in grocery and food service stores and nontraditional retailing, including e-tailing, are also considered. Readers learn how to use the tools of the trade -- planograms, fixtures, mannequins, signage, lighting, and props. They see how a visual merchandising department is organized, how it functions, and how it contributes to a retailer's promotional efforts. With advice based on the experience of the authors and other veteran visual merchandisers, students can consider how to utilize their own talents in a visual merchandising career. Silent Selling: Best Practices and Effective Strategies in Visual Marketing Bell, Judith / Ternus, Kate, Fairchild Books & Visuals<

ISBN: 9781563672194

Combining the best visual merchandising practices with the best hands-on teaching methods, this new edition of Silent Selling explains how retailers attract consumers to their store throu… Altro …

Combining the best visual merchandising practices with the best hands-on teaching methods, this new edition of Silent Selling explains how retailers attract consumers to their store through the creative use of design principles. The focus is on the presentation of fashion goods, including apparel, accessories, and home fashions, but visual merchandising in grocery and food service stores and nontraditional retailing, including e-tailing, are also considered. Readers learn how to use the tools of the trade -- planograms, fixtures, mannequins, signage, lighting, and props. They see how a visual merchandising department is organized, how it functions, and how it contributes to a retailer's promotional efforts. With advice based on the experience of the authors and other veteran visual merchandisers, students can consider how to utilize their own talents in a visual merchandising career. Media >, [PU: Fairchild Books Inc.]<

2005, ISBN: 9781563672194

Fairchild Pubns, 2005-09-07. 2nd Sprl. Spiral-bound. Very Good., Fairchild Pubns, 2005-09-07